Can I run a discount code or a special offer on my white label travel portal?

Yes, you can run a discount code on your white label travel portal. You create the code, decide what it applies to and how long it lasts, and your customer types it in before paying, so the amount comes down before the payment is taken. A code like this is your own offer, not something the airline or the hotel is giving away, so you stay in control of when it starts and when it stops.

The part worth understanding is where the money for that discount comes from. The fare or the room rate that arrives from the supplier is the amount you have to pay them, so anything you take off comes out of your own commission or markup rather than out of the supplier's side. That means you can only discount as far as your own margin allows. Some suppliers also do not permit their rate to be shown lower than it came in, so on those it is safer to apply the reduction at the payment step rather than change the price on the results page.

Most owners put sensible limits on a code, such as which service it works on, the dates it runs between, and whether one customer can use it once or as often as they like. How many of those controls you have depends on your plan and on how your portal has been set up, so it is worth checking what is available to you rather than assuming.

Before you send a code out to your customers, make one small test code and put a real booking through with it, so you can see the reduced amount on the confirmation and be sure it has not taken more of your margin than you meant it to.