Can I make the travel portal look like my own website instead of a separate booking system?

Yes, a white label travel portal can usually be presented with your own business name, logo, colours and website address. This helps customers feel that they are searching and booking directly with your travel business, rather than being sent to an unfamiliar booking service. The pages can be arranged to give customers a consistent journey from your main website through to search, booking and confirmation.

The amount of design control can vary. Some portals allow changes to colours, images, menus, page wording and promotional sections, while others use a set layout with only basic branding choices. Your website address, payment page and customer messages may also need separate setup. What can be changed will depend on the portal plan, the travel products included and any limits placed on particular booking pages by the supplier or payment service.

It is also worth checking how the portal will look on phones and tablets, since many customers will search and book from a mobile device. Ask to review a sample portal and confirm which parts can carry your branding, whether you can use your preferred website address, and which pages may keep a standard layout before you approve the final design.